It's almost inconceivable that any business or organisation in this day and age doesn't have some form of presence or representation online, in the form of a website. The potential benefits of websites are well understood and when Internet technology is applied to clear and defined business goals these benefits are enjoyed by many companies the world over.

Websites come in a range of types. Among them:

• On-line brochure sites present information about an organisation, perhaps about its products and services as an information source for customers as well as business partners.
• Content Sites contain information in the form of articles, forums and blog entries.
• Lead-generation sites are designed to generate and segment leads.
• E-commerce and content management sites sell products/services directly from the website.

What all these different types of web development have in common is that they all in one way or another balance and blend form with function. Form in their visual style; the way they appear on screen to users, and function in what they are actually designed to do and the tasks they perform.

There's more to achieving these digital environments than simply designing some pretty pictures. Web Design and Development is a multi-disciplined process involving the input of Project Managers, Graphic Designers, Web Developers, Web Designers, Programmers, Copywriters and Search Engine Optimisation Experts.

Web Design teams have to address four issues when designing commercial applications. The main essential components of successful web design being:

Content: the subject matter, substance, and information on the site should be relevant to the site and should be of interest to visitors. It needs to talk a language visitors understand, offering information they want, engaging and informative. Information should be organized and content layered to facilitate easy access to as many visitors as possible, no matter where they are on the site.

The usability: the site should be user-friendly, the interface and navigation should be simple and robust. As architectures grow increasingly complex within the average web browser, it is imperative that increasingly rich interfaces are simple and intuitive to use.

The appearance: A website should look and feel inspirational. The graphics and text should include a single style and be applied consistently. The style should be professional, appealing and relevant with an intelligent use of white space, appropriate fonts and graphics. Graphics, animation and video assets should enhance your message, not dilute it or distract from it.

The visibility: the site must also be easy to find through all major search engines and advertisement media. SEO structural elements are integral professional development efforts, heading, paragraph and other HTML tags, indicating importance. Sites should enjoy clean, compliant HTML with a high ratio of content to code. They should load quickly and be easily crawlable and indexable by the search engines.

The most successful Internet campaigns are driven not only by the best technology but also by the best teams. From content management, e-commerce, online brochure, customer relationship management, lead generation to all manner of custom applications, the Click Consult team helps clients build robust, productive systems.

At Click Consult, we build solutions from the ground up, collaborating and consulting with our clients every step of the way and in every aspect of the development, from graphics to technology. We work closely with our clients to determine the best tools and features for their audience. We are constantly sensitive to our clients overall business strategies, meaning business objectives and campaign goals drive technological planning, not the other way around.

Specifying the most suitable tools and technologies to meet each projects individual requirements is a vocation with our experienced technical team is highly proficient in a range of platforms, languages and applications including CSS, ASP.net, Classic ASP, PHP, XHTML, Flash, Javascript, Photoshop, MySQL.

Among the range of solutions we provide clients are:

Content Management:
Irrespective of the system, CMS implementations mean you can enjoy the best of both worlds with easy updates and a high quality looking site integrated with you wider marketing goals.

Updating websites with fresh or revised content has traditionally proven a frustrating, costly and time-consuming experience. Our Content Management solutions enable clients to simply manage content, updating sites with new content in seconds. Less time organising sites. More time focusing on their core business.

Whether you need to update a few simple pages, or thousands of articles, content management software will get the job done effectively. Through a secure login area and with little more technical knowledge than simple word processing skills, users can simply update or add new articles, audio, video, photos, change the homepage text or add new products, articles, or reports.

Content Management Systems can be used in many ways and are especially powerful when used as a collaborative tool for populating Intranets, Extranets and for personalisation.

E-Commerce:
Secure e-commerce solutions enable fast, convenient and secure online transactions all day every day - 24/7. Along with our strategic, creative and Internet development services, our e-commerce team provides solutions that yield measurable results, fast, rapid returns.

At Click Consult, we develop a full suite of secure credit card e-commerce sites using a variety of tools, technologies and platforms. Whether our clients have only a single item to sell or sell thousands of items through an online store doing online business, our e-commerce services deliver solutions to match your requirements and all e-commerce solutions are optimised for the search engines as standard.

Our e-commerce linked content management systems put our clients in complete control with back office features such as order tracking, customer order status notification and the printing of invoices and packing slips.

If you already have an e-commerce provision that is defective, ineffective, unreliable, difficult to manage or you feel under-performs in any area, we can resolve it. Alternatively, if you are considering entering the world of e-commerce by launching an e-commerce site, talk to us first. We're sure to be able to help, our experience and expertise offering the perfect way forward.

Powerful, scaleable, and rewarding web site development. It's a results business. We can help your business get results.

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